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Wednesday, April 18, 2007

Powerpoint is next to go down

In an announcement yesterday Google started the talks of releasing Presentation, a PowerPoint look alike for presenting information, the difference, this program is Web based.

Google, who started challenging Microsoft early last year, is seeking the demise of the Microsoft Office Suite of Products one by one, first with its widely used Gmail mail client, followed by words, spreadsheets, and now looking to lure the business community with Presentations.

This company is hitting the mark picking up where others, like Microsoft, have fallen behind, taking advantage of their powerful Web presence and resources.

Describing the 'Presentations' software yesterday at the Web 2.0 Expo in San Francisco Google Chairman and Chief Executive Eric Schmidt said that the application will allow users to create and share business presentations over the web. Schmidt used a beta version of this new app to present his presentation slides.

The bigger question at hand is how is the company going to generate revenue from this product since it obviously cannot fill it up with their greatest revenue generator, adsense. Well, they seem to have now start to break off the freeware space as during the product demo, it was also announced that the Presentation software will come in two versions, of which “Premier” version with extra storage would retail for $50 per year. The product is expected to be available this summer.

The bottom line is that although adsense has given the Search Engine Powerhouse a lot of income and they have been able to translate and transplant the text ad model across many of its platforms, we can clearly see that the click fraud cases brought upon Google have taken a told and they have seen the light with the announcement of a charge for this product. What next, a Googal of email storage space for $5?

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Saturday, April 07, 2007

New Features for all Googlers

Google, always the innovator, has introduced a number of new features to it's search engine repertoire. For example, if you are in the market for a home, either for rent or for sale, simply click onto Google.com and search for "Milford real estate" if you are in the market for a home in Milford, CT and Google will display a box allowing you to specify whether you are looking to buy, rent, or want to see foreclosures in your area. The database is still small, but I'm sure it will build itself to be more and more accurate as people start uploading to it or as Google partners with Realtors.com and other real estate sites.

Another feature which I just noticed today is the "Note this" feature which allows you to select links from the search engine and add notes to them, share with friends, or simply go to your notes homepage and see all web your notes in one place. You can also download and add on and be able to note any Web page you come across. This seems like a natural way to extent your Web research and the use of the powerhouse search engine.

The last feature that I saw announced was the addition to Google Maps which now allows you to make annotations and drawings directly onto the map, this is great when planning a trip or sharing with friends as you can make notes of things to see and even make highlights, add pictures, etc of places to see along the way.

The bottom line is that in the competitive world of searches and competition for textual ads, companies have to stay sharp and find ways to entice users to use the free service in order to serve and deliver to the text ads marketplace. Google, you are one brilliant company!!!

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